cape cod public relations

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cooks commonwealth: community marketing for cape & islands restaurants

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Tracy Anderson is a business branding

expert with more than 15 years experience

in Marketing and Communications, with an additional 6+ years as a local business owner.


Since the early 90's, it's been a journey

in Marketing. After leaving the corporate world and spending several years as a successful freelance copywriter and

branding consultant, Tracy opened

The Wine List with her sister in 2002.

Her eclectic, community-driven wine shop was the start of something very special,

and now, Cape Cod Public Relations is the culmination of her loves and her talents. Tracy is thrilled to use her experiences

to help other businesses get the attention

they deserve.

Tracy specializes in:
• Strategic branding and business

building within a community
• Copywriting for industry-specific

collateral, press releases and features
• Web content and design
• e-Newsletter set up and design
• Public speaking and seminar leading

Industry niches include Food and Wine, Travel, Non-Profits, Health and

Financial Services.

 

wendy thompson

Wendy Thompson draws on her 16 years experience in marketing and media relations for a cross-section of industries. With a keen understanding of the competitive landscape, Wendy can offer solutions that set companies apart.


Beginning with a comprehensive diagnostic of your current business strategy, Wendy will design a series of solutions to maximize existing efforts, as well as create new programs to drive sales and open new markets.


With a particular affinity for the food and wine industry, Wendy leverages 25 years of employment in restaurants and offers exceptional consulting services to the hospitality industry. Some of these services include:

  • Menu Consultation
  • Wine List and Cocktail Menu Creation
  • Server Training (Product and Technique)
  • Basic Food Knowledge
  • Wine and Spirits Education
  • Etiquette
  • Upselling
  • Wine Service

strategic planning - branding - media plans - press releases - copywriting - logos - taglines
brochures - flyers - stationery - media kits - websites - blogs - social marketing
search engine optimization - e-newsletters - restaurant marketing

 

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